Shopkick to Go Local Macy's Launches American Express Card Sears Has 'More' on its Mind Foodtown, Shop 'n Save Test 'Personalized' Offers Norman Endicott v. Display Technologies Inc., et. al. Putting P-O-P To The Test Jim Litwin thinks that measuring P-O-P effectiveness is not only possible, it's easy with the right tools. Hallmark Home Entertainment Promotes "Gulliver's Travels" in Stores Stout Industries Inc., et al., v. George C. Leachman First Previous 1 2