Clorox Targets 50% of Media Spend on 1-to-1 Personalization by 2030 The company will soon leverage advanced data insights to deliver hyper-targeted, personalized experiences. Burt's Bees Teams With Amazon on 'Screencare' Product Sets The Canada-focused effort includes custom skincare selections inspired by top Prime Video genres. CPG Partners Leverage Kroger for the Holidays Kroger’s aisles were fully decked with secondary displays from various CPG partners. Activation Gallery: QR Codes at Retail We present a sampling of how brands and retailers are using QR codes to create omnichannel marketing efforts and interact with consumers. Walmart Opens Mini General Stores for Travelers You might have missed the news, but last fall Walmart began rolling out a small-store format in remote parts of the U.S. in partnership with Getaway, a health and wellness hospitality company. Burt’s Bees Provides Target with an Exclusive Collection The limited-edition holiday collection was created through a Burt's Bees partnership with artist and poet Cleo Wade. Burt’s Bees Gets Creative with Shopper Content Target Delivers for Pet Month CVS Takes on Beauty Stores with 'Epic' Event Amazon Lets Shoppers Try On Lipstick Virtually 1 2 3 4 5 Next Last