Target, Hershey Among Brands Embracing Sustainable Packaging Innovations Innovations such as recyclable snack wrappers and paper wine bottles reflect how brands are addressing shifting consumer trends. Open Farm 'Do Some Good' Aisle Violator Energizer '50% Longer Lasting' Floorstand Guinness' St. Patrick Day Activation Earns Sustainable Marketing Award Adm Group, a P2PI member, was recognized at the Global Drinks Intel’s inaugural ESG Awards for its work with Diageo's beer brand.