P-O-P's Wave of the Future Some marketers are creating exclusive partnerships with vendors, but some are hesitant about commitment Federal Express: Absolutely, Positively Partners P-O-P Purchasing: What Lies Ahead? Many see P-O-P purchasing methods changing, but not all agree on how the changes will occur Design Firm or Manufacturer? Criminal Antitrust: United States of America v. Amy Winikoff; Winko New Jersey Inc.; And Republic Container Corporation Criminal Antitrust: United States of America v. Harvey Shayew Criminal Antitrust: United States of America v. Richard Rituno And Consumer Displays, Inc. Lowe's Safety Kiosk Uses CD-i Technology The Co-Marketing Paradox A past look at the unresolved future of retail marketing Can Package Size Accelerate Usage Volume? Four laboratory studies and a field study show circumstances in which larger package sizes encourage greater use than smaller package sizes. First Previous 428 429 430 431 432 Next Last
