Wal-Mart Branding Strategy Goes Back to School Connolly Dishes Un-Common Sense Wal-Mart's former marketing boss says in-store radio, TV, price checks, promotions and P-O-P overwhelm shoppers. McDonald's Appeals to the Young at Heart CMO advises marketers to keep brands 'forever young,' as traditional and trusted don't cut it. P-O-P and RFPs/RFQs: Best Practices in Strategic Sourcing Winn-Dixie Stays on Track with Unilever Sweeps RFPs/RFQs: Perestroika? Best Practices Best Buy is at the forefront of localized store design 'Seinfeld's' Soup Man Brings Soup to Coolers RFP Best Practices White Paper Unveiled Newspaper Merchandising in Mass Merchants Case studies from the Newspaper Association of America's Single-Copy Merchandiser of the Year Awards First Previous 390 391 392 393 394 Next Last