L'Oreal Helps Walgreens Plan a 'Night at the W' GNC Helps Stage an Epiq Launch Mobile tour, in-store 'takeovers' and social media activity support exclusive line General Mills Fights Hunger with Sam's Club Sam's Club Offers a Little Taste of 'Dairy Month' Kroger Makes It a Private Label Summer Trends in Sampling: Engage and Measure Personal interaction with shoppers leads to results that are being measured Pampers a Perfect Fit for H-E-B Baby Tour P&G the primary sponsor of parking-lot sampling events that target Hispanic moms Unilever Reaches Hispanics at Northgate Concert promotion leverages full spectrum of tactics Walkers Gets the Word Out Via Social Media A recipe challenge engages and forms lasting relationships with New York-area bloggers Air Wick Makes Some Scents for Sam's Club First Previous 64 65 66 67 68 Next Last