Retail Media

IAB's Jeffrey Bustos explores how retailers are crafting a seamless omnichannel experience by merging in-store planogram precision with digital insights and versatility.

Wakefern Media Exchange, powered by Inmar Intelligence, combines planning, activation and measurement controls for in-store marketing as well as onsite and offsite media buying in a single platform.

Lowe’s One Roof Media Network is launching its first offsite retail media offering on Google Search and Google Shopping inventory.

Epsilon Retail Media now couples AI with a "person-first" marketing approach to help brands better engage shoppers on retailers’ properties, across the open web or in tandem.

Midwest-based Meijer joins the growing list of regional retailers bolstering their retail media networks and solutions.

New Ways to Build Scale and Improve Performance at the Point of Decision.

Interior designers Nate Berkus and Jeremiah Brent add products for cats and dogs to the home collection they launched last year.

Actor Blake Lively’s nonalcoholic sparkling beverage brand expanded distribution to Canada in February exclusively at 300 Sobeys stores.

This retail media advice includes creating adaptable technology and leveraging integrated insights.

The move combines BYBE's expertise in the alcohol category — including its connections with suppliers, retailers and regulators — with Swiftly's Alcohol Cashback solution.

P2PI's second annual awards program will honor the top commerce marketers across brands, retailers, agencies and solution providers who are pioneering retail media. Nominate a colleague or peer by March 31.

Simon Property Group’s Shop Premium Outlets has partnered with retail tech firm Mirakl to optimize ads on its e-commerce marketplace.