Target tied in to J&J's July 23 "Healthy Essentials" FSI event with a feature in its concurrent circular touting the partners' "First Aid Kit" promotion and another exclusive bag designed by Joy Cho.
J&J is supporting its July 23 "Healthy Essentials" FSI drop with a display ad running on websites such as washingtonpost.com that directs consumers to a manufacturer showcase on Amazon.com.