Packaging

Method’s new limited-edition Artist Collection strengthened key retailer partnerships while targeting self-expressive shoppers.

Walmart is stocking exclusive packaging from the brand depicting the winners of a “Best Pup” contest as part of the retailer’s larger push to emphasize its pet offerings.

Meijer received a honeycrisp apple berry flavor from Campbell’s V8 Energy this summer, a rare collaboration for the Midwestern mass merchant, which mostly focuses on regional partnerships.

Confectionery company provides limited-edition products accompanied by digital and social engagement.

The Coca-Cola Co. activated its licensing deal with Walt Disney Co. last summer for a massive "Refresh Your Galaxy" marketing campaign, releasing limited-edition cans and bottles depicting "Star Wars" characters.

WK Kellogg Co. activated its National Football League sponsorship by running a campaign at Meijer benefiting Detroit middle schools — a tactic that fits in well with the Midwestern retailer’s focus on building close community connections.

The Cincinnati office provides strategic access to major retailers in the region, including Kroger.

Circle K is promoting exclusive flavors from several beverage brands, seeking to appeal to novelty-seeking shoppers as a way to boost trips and build baskets.

Learn how the brand manufacturer's new in-store display and packaging reduce waste and save shoppers time.

The Concord, North Carolina, location was built to meet growing demand.