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To honor the micro-holiday and Crayola's 120th anniversary, the brand is giving away free customizable crayon boxes at its immersive Crayola Experience stores.

Viral social media condiment Pink Sauce launched exclusively at Walmart in January through a manufacturing partnership between creator Chef Pii and Dave’s Gourmet.

Clean personal care brand Raw Sugar launched at 4,000 Walmart stores in February as it continues an aggressive retail expansion.

The P&G-owned skincare brand partnered with Ulta Beauty to celebrate its brand-designated micro-holiday, “Embrace Your Skin Day.”