Games/ Contests/ Sweepstakes

Kraft Heinz Canada is activating its sponsorship of Team Canada at the 2024 Summer Olympics in Paris with a sweepstakes running at Canadian supermarket chain Loblaws.

Violators used a QR code to link to the entry page and touted the sponsors: Coca-Cola Co., Clorox Co., Unilever, Mars Wrigley, Hershey Co. and Potatoes USA.

The regional chain uses May’s designation as “National Pet Month” to promote a sweepstakes and bulk-purchase incentive.

Loyalty members get "buy one, get one free" deals starting on Canada Day.

AriZona Beverages has revived its fan-favorite Cherry Lime Rickey flavor, a 7-Eleven exclusive, 12 years after it initially launched.

The manufacturer promoted the launch with a minute-long film that advocated for celebrating Mother’s Night Out the day before Mother’s Day

The retailer's website has showcased several national sweepstakes with display ads and on brand pages.

Walmart Canada helps promote a national sweepstakes from Unilever’s Hellmann’s ahead of Victoria Day.

7-Eleven partnered with The Tetris Co. for a sweepstakes and themed apparel collection celebrating Tetris’ 40th anniversary.

The dessert bakery chain launched its first CPG line in April exclusively at Walmart.

Unilever tied into the designation of April as Earth Month with a bulk-purchase incentive at Meijer tied to a donation to the Alliance for the Great Lakes.

Jordan Berke, founder of Tomorrow Retail Consulting, kicked off the final day of Future Forward with a keynote exploring digital in-store engagement and what he calls “the immersive journey of retail.”