Colgate-Palmolive Stays Active A sampling of the manufacturer's custom activations across channels Target Brings Gwen Stefani to the Grammys PetSmart Trains New Dog Owners Barnes & Noble Lets Adults Color, Too Stores host coloring events chainwide, supported by a variety of digital and social activity Starcom Helps Kraft Heinz Adjust Strategy Execs share how they drive innovation through digital engagement, data and retail partnerships Effie Award Winners Celebrated in March Target Finds Its 'Soul' Mate CVS Supports Quitters Walgreens Activates Around 'People's Choice Awards' Kroger Gives Another Country a 'Taste' First Previous 76 77 78 79 80 Next Last