Good Intentions, Bad Results Prilosec Arrives in Style at Retail Kmart, Coke Get in the Groove Frito-Lay Takes 'Tailgate' to Wal-Mart Packaging for Club Stores How packaging demands exemplify marketing strategy at Costco and Sam's Club Conwood Co. v. U.S. Tobacco An appeals court upholds a lower court ruling, which found that U.S. Tobacco had used its status as category captain in the moist snuff market to unfairly hinder competition. The Package is the Product Increasing the likelihood of new product success The Impact of Displays on Product Launches Study yields information about aspects of in-store merchandising most likely to drive new-product sales Building Private Label Brands Putting the Pieces Together at the Point of Sale Research Insights to Improve Point-of-Sale Marketing Strategies for Marketing Consumer Electronics at Retail First Previous 914 915 916 917 918 Next Last