Displays & Signs

Client: Anheuser-Busch Inc.
Producer: KCS Industries Inc.
Category: Fabricated Plastics: Wall Unit
Comments: The 3-D photography provided the opportunity to bring excitement to replacement faces, and at the same time, make full use of an existing P-O-P element. Backlighting extends the depth of field and enhances the sharpness of the image, which is often lost in other 3-D processes.

Client: Wrangler Inc.
Producer: Fiberoptic Lighting Inc.
Primary designer: Fiber Lite Associates Inc.
Category: Motion, Light or Sound: Sign
Comments: The sign is activated with the use of a color disk and a halogen lamp, creating the perception of movement via the constant changing flow of colors. The fiberoptic sign attracts attention from across a room and clearly identifies where the product is located in the store.

Client: Chrysler Corp.
Producer: Chicago Show
Category: Multiple Materials: Fixture
Comments: Through the use of the latest structural foam molding, injection molding and extrusion technology, a modular assembly system was created, allowing the customer to assemble the unit in under 10 minutes with eight bolts and an Allen wrench.

Client: Philip Morris USA
Producer: Thomson-Leeds Co.
Category: Metal/Wire: Sign
Comments: The design of the wire grid permits the wind to whip through the foam-filled curb signs. It is durable and resists dents, and the strategically balanced pivot points permit it to swing and sway. The retailer can customize the sign to promote other products and services.

Product: ICEE frozen carbonated beverage
Number of displays: 150
P-O-P company: Inflatable Image Industries, Brunswick, Ohio
Distribution: Mass merchants
Introduction: March 1993 (redesign)
Duration: Permanent
Giant inflatables are sending sales of ICEE frozen carbonated beverages sky high.

Client: Lego Systems Inc.
Producer: The W/M Display Group
Category: Rotationally/Blow-molded Plastics: Counter, Shelf or Table Unit
Comments: A new line of kids' clothing would be positioned away from the toy department; Giant Lego blocks created a bridge between the two departments. Rotational molding produced the blocks within the set tolerances as a single-piece construction, with tooling at a third of the cost of injection molding.

Client: Guerlain Inc.
Producer: Consumer Promotions Inc.
Category: Injection-molded Plastics: Counter, Shelf or Table Unit
Comments: Vacuum-formed inserts hold applicator brushes and literature, ensuring that consumers correctly replace these items after testing, thereby maintaining the intended organized presentation.