Displays & Signs

Client: Sara Lee Household & Body Care-USA, Exton, Pa.
Size of Run: 500
Producer: Henschel-Steinau Inc., Englewood, N.J.
Division: Permanent, Personal Products and Accessories: Footwear and Shoe Care

Client: Schwarz Worldwide, Atlanta
Distribution: McDonald's restaurants
Size of Run: 1,000
Producer: Joliet Pattern Inc., Joliet, Ill.
Division: Permanent, Signage: Non-illuminated
Objectives: The signs were developed to be used at the drive-thru areas of McDonald's restaurants and could accommodate monthly graphics changes to advertise store specials. They were intended to emphasize the synergy logo of Coke and McDonald's.

Client: VTech Industries LLC, Wheeling, Ill.
Distribution: Toys 'R' Us stores
Size of Run: 190
Producer: United Displaycraft, Des Plaines, Ill.
Division: Permanent, Sports, Toys and Accessories: Toys

Client: Nintendo of America, Redmond, Wash.
Distribution: Wal-Mart stores
Size of Run: 1,989
Producer: Smurfit-Stone Display Group, Sandston, Va.
Division: Temporary, Entertainment and Computers: Home Entertainment Interactive, Motion or Illuminated

A federal report on alcohol display and signage frequency

Client: South Beach Beverage Co., Norwalk, Conn.
Distribution: Convenience stores
Size of Run: 4,000
Producer: Joliet Pattern Inc., Joliet, Ill.
Division: Semi-Permanent, Convenient Store Retailer
Objectives: The unit was designed to promote immediate consumption sales in convenience stores. The inexpensive unit is molded from polyethylene to withstand the effects of holding ice to keep the product chilled. As part of a comprehensive P-O-P package, it has been received enthusiastically by distributors and stores.

Client: ObjectSoft Corp., Hackensack, N.J.
Distribution: Movie rental outlet
Size of Run: 430
Producer: AG Industries, Cleveland
Division: Permanent, Entertainment and Computers: Movies, Tapes, Records, CDs
Objectives: The kiosk encourages customers to purchase more videos by allowing them to preview movie trailers and search a huge database of movie titles by key word, subject or actor. It boosts customer satisfaction by helping time-pressed employees find obscure or older videos.