Displays & Signs

Product: Family of handheld organizers
Number of display: 4, 300
P-O-P company: Rapid Displays, Union City, Calif.
Introduction: July 2000
Duration: Semipermanent
Construction: Powder-coated metal, acrylic, painted MDF, stamped metal
Display set-up: Field staff, retail staff
Featuring the full family of Palm handheld organizers, this modular display can be updated with new graphics as needed.

Clients: Coca-Cola Fountain, Atlanta, and Boston Market Corp., Golden, Colo.
Product Promoted: Dasani bottled water
Objective: To promote the sale of Dasani bottled water at Boston Market restaurants.
Introduction: April 2001
Size of Run: 750
P-O-P Company: Compass Display Group/Origen Partners, Atlanta

Client: Pure Fishing, Spirit Lake, Iowa
Comments: This countertop unit provides a showcase for an Abu Garcia fishing reel and highlights a mail-in coupon promotion for a free watch.
P-O-P Company: The Packaging House Inc., Chicago

Client: ITW Brands, Wood Dale, Ill.
Comments: Although Home Depot stocks Paslode's pneumatic nailers, the retailer does not have adjacent shelf space available for support supplies. This display was designed to address Home Depot's desire to merchandise supporting supplies more effectively by enabling aisle placement of the fuel cells adjacent to tools that use them.
P-O-P Company: Inland Paperboard & Packaging, Indianapolis

Client: Dr Pepper/Seven Up Inc.
Products Promoted: Dr Pepper
Objective: These pole signs call attention to the "Peel Off, Log On, Cash In" game promotion attached to specially marked fountain cups of Dr Pepper sold at QSRs across the country.
Introduction: April 2001
Construction/Materials: Coroplast, four-color process printing

Client: Chomp Inc., Far Hills, N.J.
Products Promoted: Yip Yap breath fresheners for dogs
Objective: This pre-packed display was designed to introduce breath fresheners for dogs in supermarket chains.
Introduction: July 2001
Construction/Materials: Corrugated
P-O-P Company: JS Mandle & Co., Paramus, N.J.