Displays & Signs

Client: DaimlerChrysler Corp., Auburn Hills, Mich.
Products Promoted: Dodge Ram trucks and Chrysler autos
Comments: These durable signs feature vacuum-metallized copolyester sheet construction with high-luster chrome finishes.
Introduction: Dodge Ram: March 2000; Chrysler: April 2001
Size of Run: Dodge Ram: 850; Chrysler: 75
Construction/Materials: Vacuum-formed Vivak sheet with vacuum-metallized chrome finish, CNC, expanded PVC sheet, metal brackets

Bang the drum loudly...

Client: AT&T Wireless Services, Bloomington, Minn.
Comments: This display was designed to boost AT&T's store presence and help the sales-force break into new markets.
P-O-P Company: Display Network Inc., West Chicago, Ill.

Client: Creative Sales/American Map Corp., Addison, Ill.
Comments: This display was designed to promote historical atlases during the gift-buying season. Graphics highlight the historical theme and tout the atlases as great gifts for the new millennium. Sturdy construction supports the weight of many atlases.
P-O-P Company: Continental Concepts, Cicero, Ill.

Product: "Fun with the Family" CD-ROM
P-O-P company: Ryan Partnership (managed the promotion), Minneapolis
Distribution: Supermarkets
Introduction: February 2001
Duration: Temporary
Construction: Flexo-corrugated with 2-color printing and 4-color litho label on header
Display set-up: Retail staff
Floorstands promoted a CD-ROM of interactive family software in a joint promotion by Pillsbury, Golden Books Family Entertainment and Encore Software.

Client: Hardee's Food Systems Inc., Rocky Mount, N.C.
Service Promoted: 44-ounce Coca-Cola cup
Objective: To increase repeat drive-through customers at Hardee's restaurants in California by promoting a free, refillable travel cup.
Introduction: May 2001
Size of Run: 700
Construction/Materials: Board stock, styrene, pressure-sensitive vinyl
P-O-P Company: The Buhl Press, Berkeley, Ill.

Client: Pet-Centric Inc., Englewood Cliffs, N.J.
Product Promoted: LitterFree self-washing litter box.
Objective: This litter box connects directly to home plumbing systems to flush cat waste down the drain. Because the box represents a new product category, the display is designed to educate shoppers about the new technology and increase the perceived value of the product.
Introduction: March 2001
Construction/Materials: Metal, plastics, melanine
P-O-P Company: RAM Design Group, Oakland, Calif.