Arbor Mist Flip Display
Retail Category: Liquor Stores
Display Type: Motion, Light or Sound Displays
Client: Canandaigua Wine Co.
Producer: Hawver Inc., Rochester, N.Y.
Size of Run: 4,500
Comments: This pole-topper depicts characters appearing in a television commercial promoting Arbor Mist wine. In the commercial, the men in the background do flips on a trampoline to see who deserves a glass of wine. The two-sided corrugated display recreates the flipping motion making the men disappear and reappear from behind the fence.