P-O-P Acceptance Retailers have their own agendas when they consider P-O-P initiatives. Marketers who pay attention will increase compliance Mibro Plastic Package Offers Display Options Wendy's Plans Year-Long Drive-Thru Program P-O-P Touts Gore's 'Guaranteed to Keep You Dry' Apparel Line Philadelphia Inquirer Targets Higher Newspaper Sales Taco Bell of Central Florida Promotes Tie-ins with Vinyl Clings A&W Root Beer Float Bridge Cross-Promotes Root Beer, Ice Cream Retail as Collaborative Marketing Medium Marketers and producers should stop thinking like "print shops" and realize that P-O-P is becoming a primary communication medium. NFL Hard Hat Display Promotes Protection For Delicate Noggins Enough is enough, already... Equilon Enterprises Rolls Out Havoline Street Talker First Previous 762 763 764 765 766 Next Last