Coupons/ Rebates/ Pricing

Fast-casual restaurant Wow Bao is expanding the reach of its CPG line by debuting at Walmart with five flavors, two of which are exclusive.

The retailer's grocery chains are piloting Swiftly's Alcohol Cashback program within their respective mobile apps, allowing shoppers to receive a rebate within hours via PayPal or Venmo.

​​​​​​​Our proprietary research digs into what agency professionals — and their CPG clients — really think about retail media.

Social media trends have evolved from a simple sponsored Facebook update to something more intentional that grabs consumers’ attention and engages them, leveraging pop culture or the latest viral trend.

Unilever works with Walmart Connect to leverage key consideration moments in the launch campaign for the exclusive collection.

Red Bull GmbH is leveraging its Formula One racing team with a contest and exclusive can at Circle K.

Unilever is running a program at Meijer that positions the manufacturer's frozen treats as ideal for each day of the week.