Cheers! A Beer, Wine & Liquor Merchandising Report Marketers of beer, wine and liquor are raising consumer awareness among the myriad products in stores today ... and raising their spirits in the process. Hot Rod Box from Rhino Records Offers Car-Related Tunes Mobil Foodservice Expands 'Chef' P-O-P Tie-Ins Drive 'Rugrats' Launch Sony Cell Phone Display Puts Essential Information in Consumers' Hands Robert Mondavi Expands Spring Promotion Merrell Uses Equipment Replicas for Imagery S-B Power Tool Introduces Saw Blade Displays Floorstand Promotes CNN Headline News Sweepstakes Flexible P-O-P Program to Promote Dr Pepper First Previous 398 399 400 401 402 Next Last