New Era Pushes Cap of a New Generation Seattle's Best Launches First Display Sherwood Intros 'Got Milk?' Candy Moooove over Milk Duds... Colorado State Lottery Hits the Road with Chevrolet Kraft Cross-Promotes Beer, Snacks Verizon Teams with 7-Eleven SCUBAPRO's Angle on Versatility A License to Sell Integrating licensed properties into P-O-P materials can help push impulse sales and enhance the brand image. But it takes planning, time and a willingness to work with property owners on their terms. P&G's Moments of Truth Excerpts from A.G. Lafley's letter to shareholders, August 2002 Another Round From Miller Miller, Allied Domecq partner for malternative launches First Previous 389 390 391 392 393 Next Last
