Kroger Sails with Nemo A Q&A Guide to Successful Job Searching Wal-Mart Springs into Events Brands provide special "retailtainment" activity P-O-P Helps Launch Bang & Olufsen's $20,000 TV Channel Report: Dollars Make Sense As the dollar store channel grows, so do the opportunities for brand marketers to work with retailers on effective merchandising programs--if they don't mind selling their product on the cheap. On-Premise Report: Let's Get This Party Started Traditional promotional tools combined with event marketing drive wine, spirits and beer sales on-premise Marketing's 'Moment of Truth' Brown-Forman Ties Tequila and Vodka to Romance Palm Uses Packaging, P-O-P to Differentiate PDAs FTC Guidelines on Promotional Allowances First Previous 527 528 529 530 531 Next Last