Kraft Stocks Up for New Year What to Tell Vendors Buying Custom P-O-P: Strategies for Success A supplement to P-O-P Times and P-O-P Design sponsored by Eastman Chemical Company Coors Light Plans Ahead in Super Bowl Sweeps Finding Candidates: Buying Begins With Selecting Right Vendor Some producers spend years knocking on doors to get that first order. And sometimes, they lose it all by mispronouncing the prospect's name. Open Bidding: Due Diligence or Just Beating Up Vendors? When industry traditions like the 'cattle call' and creative 'shoot-out' are crossed with RFPs and reverse auctions, sparks begin to fly. Vendor Do's & Don'ts How Clients Should Handle RFPs Partnerships: The Numbers Point to Strategic Relationships Exclusive commitments between CPG clients and P-O-P producers can work exceptionally well, as long as the partners agree to 'trust, but verify.' Daly Caddies for TaylorMade Sweeps First Previous 415 416 417 418 419 Next Last
