Augsburger Multi-pack Sampler
Product: Stroh Brewery Co. Augsburger beer multi-pack sampler
Number of displays: 300
P-O-P company: Dulling Displays, West Bloomfield, Mich.
Distribution: Ralph's grocery stores; retail outlets that sell Augsburger in six-packs
Introduction: January 1995
Duration: Permanent
Construction: Heavy-gauge metal wire
Stroh created a special Augsburger single-bottle and six-pack display rack for the Ralph's chain of supermarkets. Customers can make their own flavor selections.