Beer

Retailer: Albertsons
Location: Los Angeles

Client: Crown Imports LLC, Chicago, IL
Product(s) Promoted: Beer
Distribution: Restaurants & bars
Production Run Quantity: 287
Introduction: March 2007
Intended Duration: 3-5 years
Dimensions (H x W x D): 35" x 37" x 6"
Weight: 18 lbs.
Budget Category (U.S.): $251 - $300
Producer: Everbrite LLC, Greenfield, WI

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Design of the Times 2007 Contest Declaration

What were the marketing objectives for this entry?

Client: Anheuser-Busch Inc., St. Louis, MO
Product(s) Promoted: Budweiser, Bud Light, Bud Select
Distribution: Supermarkets Nationwide
Number of Stores: National
Production Run Quantity: 50+
Introduction: March 2006
Intended Duration: 8 months
Dimensions (H x W x D): 84" x 67" x 24"
Weight: 20 lbs.
Budget Category (U.S.): $26 - $50