ARTICLES BY THIS AUTHOR
- 2/28/2002
Jim Beam Promo Has a Certain Glow
- 2/28/2002
A New Approach to Merchandising Planning
Marks & Spencer, the U.K.-based chain, has found a way to manage the planning and implementation of 6,500 merchandising set changes every week, while still keeping logistics costs down. - 2/28/2002
NBA Scores with New Retail Partners
- 2/28/2002
Revlon Builds 'Her Wall'
Revlon is testing a cosmetics wall merchandiser designed to be easy to shop