ARTICLES BY THIS AUTHOR
- 12/31/2001
A Gift for Sales Lift?
Enhanced packaging and P-O-P displays promoting products with premiums may improve impulse sales when executed properly. - 12/31/2001
Tsingtao Promo Celebrates Chinese New Year
- 12/31/2001
Delicato Displays Feature Monterey Coastline
- 12/31/2001
For the Love of the P-O-P Game
In the competitive world of sporting goods merchandising, concept shops and multi-tiered promotional programs rule the playing field. - 11/30/2001
NawSomes! Take Bite of Pet Snack Segment
- 11/30/2001
2001 P-O-P Snapshots
Highlights of recent and upcoming P-O-P promotions by more than 40 top companies - 11/30/2001
Oregon Chai Rolls Out Display Tower
- 11/30/2001
Marvel Heroes Punch Up Game Line, Displays
- 11/30/2001
2002 P-O-P Trends Report