ARTICLES BY THIS AUTHOR
- 12/31/2001
Sony Promotes Digital Camera Line
- 12/31/2001
Harry Potter Card Game Flies High with P-O-P
- 12/31/2001
A Gift for Sales Lift?
Enhanced packaging and P-O-P displays promoting products with premiums may improve impulse sales when executed properly. - 11/30/2001
Wizards of the Coast Debuts NFL Showdown 2002
Daunte Culpepper standee creates awareness for new card game category - 11/30/2001
NawSomes! Take Bite of Pet Snack Segment
- 11/30/2001
2001 P-O-P Snapshots
Highlights of recent and upcoming P-O-P promotions by more than 40 top companies