ARTICLES BY THIS AUTHOR
- 11/4/2003
Love Them or Hate Them, Reverse Auctions Are Here To Stay
<i>P-O-P Design</i> interviews David J. Stec to get his thoughts on the risks of reverse auctions - 11/3/2003
Kohl's Strikes Its Own 'Motherlode'
- 11/3/2003
KFC Partners Up for Kids' Meal Promo
- 11/2/2003
'Finding Nemo' Makes Big Waves at Retail
- 11/2/2003
Stop & Shop Hosts Chain-Wide Sampling
- 11/2/2003
FSI Report: Nov. 2, 2003
- 10/31/2003
About Face: Cosmetics P-O-P Report
Men's cosmetics and other niche segments have become prime targets for cosmetics companies as they look to reevaluate how and where they market amidst lagging sales. - 10/31/2003
Corona Clipper Adapts Package for Wal-Mart
Jim Peters examines the "try-me" strategy of Corona Clipper Inc.