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Consumer Attitudes & Behavior

Sales Support Factors Having an Influence on the Purchase Decision in C-stores
Influence of Sales Support Factors on C-Store Purchase Decision
Transaction Data: Total Number of Items Purchased During C-Store Trip
Promotions That Would Influence Shoppers to Go Into C-Store More Often
Purina Helps Meijer Pledge for Pets
2004 P-O-P Trends Report

Marketers discuss RFQs, RFID technology, retailer relations and the role of P-O-P during a tough economy.
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Entertainment tie-ins may generate more buzz than sales
A Dollar for Your Thoughts
Dollar Stores: Items Purchased, Amount Spent
Dollar Stores: Repeat Purchases vs. Other Store Types

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