IRI's New Product Pacesetters 2007 When Shopping Was a Pleasure Gathering Shopper Data at 7-Eleven Thou Shalt Not Pollute (in deed or in thought) Hall of Fame Profile: Ed Trygstad Apparel & Electronics: What Media Influence Purchase? Retailers Count on Tax Season Consumer Electronics: Purchase Influences and Sources of Product Info Top Reasons for Consumer Dissatisfaction at Retail Feature: Shopper Segmentation Update Shopper segmentation has been around for decades, but better research capabilities are making it more crucial to strategy. First Previous 162 163 164 165 166 Next Last