Product Marketers: Do You Pay Display Allowances to Obtain Retail Placement of P-O-P? Retailers: What Percentage of Manufacturer-Supplied Displays are Actually Set Up in Your Stores? Product Marketers: How Are You Paying Display Allowances? Retailers: What Kind of P-O-P Materials Are Accepted by Your Store? Products Marketers: Who Sets Up Your P-O-P at Retail? 1997 P-O-P Trends Report: Retailer Survey Stores demand they be heard in development of P-O-P programs Cigarette Launch Eclipses Counter Producers: Which Retail Segments Are Most Receptive to P-O-P? Product Marketers: Do You Pay Display Allowances to Obtain Retail Placement of P-O-P? Product Marketers: Who Sets Up Your P-O-P at Retail? First Previous 23 24 25 26 27 Next Last
