Products Marketers: Who Sets Up Your P-O-P at Retail? 1997 P-O-P Trends Report: Retailer Survey Stores demand they be heard in development of P-O-P programs What Retailers Consider in the Decision to Accept Vendor-Supplied P-O-P Retailers Sound Off Product Marketers: Do You Pay Display Allowances to Obtain Retail Placement of P-O-P? Producers: Which Retail Segments Are Most Receptive to P-O-P? Product Marketers: Who Sets Up Your P-O-P at Retail? Retailers: What Percentage of Manufacturer-Supplied Displays are Actually Set Up in Your Stores? What Retailers Consider in the Decision to Accept Vendor-Supplied P-O-P Product Marketers: Do You Pay Display Allowances to Obtain Retail Placement of P-O-P? First Previous 22 23 24 25 26 Next Last