P2PI LIVE Preview

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08/02/2022
Five reasons you should join us in Chicago this fall for our flagship event.

This fall in Chicago, the Path to Purchase Institute will host P2PI LIVE, an in-person event. On Oct. 18-20 at Hilton Chicago, we’ll bring together 900-plus commerce marketing executives, brands and retailers for thought leadership, education and networking.

Spend three energizing days alongside leading CPG brands and retailers who will share their insights and strategies for evolving, adapting and succeeding in the next generation of omnicommerce.

Here are five reasons we think you should add P2PI LIVE to your list of must-attend events this year ...

1. Thought-Provoking Keynote Speakers

Bill Bennett, Kroger VP and head of e-commerce, will join us for a fireside chat to kick things off the first day. He will discuss how Kroger is focused on delivering a seamless experience that requires no compromise by shoppers. Other keynote speakers include execs from Foxtrot and Amazon, among others.

2. OmniShopper Awards Luncheon

The OmniShopper Awards program recognizes excellence in shopper engagement across the entire path to purchase, from newer tools like retail media networks and direct-to-consumer sales to traditional methods such as in-store displays and on-shelf signage. Winners will be unveiled during an awards luncheon, sponsored by 84.51.

3. Women of Excellence Awards Ceremony

Come celebrate the Women of Excellence Awards program, which recognizes female brand marketers, retailers, agency executives and solution providers for their achievements in influencing the commerce marketing industry along the path to purchase. The categories are: Technology Award, Innovator Award, Mentor-ship Award, Industry Impact Award, Business Excellence Award and Executive of the Year Award. Brought to you by AdAdapted.

4. An Unmatched Agenda

The event will feature a full conference lineup that includes special tracks for retail media and the BevAlc category. Hear from brands including Pepsico, Barilla, Treasury Wine Estates and many more via general sessions and breakouts. And don’t miss the expo area showcasing the latest solutions and innovations.

5. Networking/Making Connections

From one-on-one meetings to interactive, open-forum “campfire” micro-sessions, you’ll be able to engage with industry-leading experts from every point along the path to purchase.

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