Video

Product: Turner Home Entertainment "The Flintstones" cartoon videotapes
Number of displays: 26,000
P-O-P company: Gamon International, Elk Grove Village, Ill.
Distribution: Video stores and mass merchants
Introduction: May 1994
Duration: Temporary
Construction: Corrugated (floorstand); SBS board (sign and front wheel)
According to Turner Home Video executives, this Flintstones floorstand is the first corrugated shipper display accepted by Blockbuster Video stores.

Client: Walt Disney Records
P-O-P company: Al Gar/The Display Connection

Product: Paramount Home Video "DragonWorld" videotapes
P-O-P company: Chesapeake Display & Packaging Co., Los Angeles
Distribution: Video stores
Introduction: July 1994
Duration: Temporary
Construction: E- and B-flute

Client: Buena Vista Home Video
P-O-P company: The Dyment Co.

MCA/Universal Home Video is spending $6 million on P-O-P materials to promote next month's release of "Jurassic Park." Some versions will feature blinking lights and a motorized gate.
P-O-P company: Graphic Communications Inc.

Product: Avenue Records War's "Peace Sign" album
Number of displays: 5,000-10,000
P-O-P companies: Art Hotel (design), Los Angeles; Hallkraft Container Corp. (manufacture), Ontario, Calif.
Distribution: Record stores
Introduction: August 1994
Duration: Temporary
Construction: Die-cut, label-laminated, B-flute corrugated with a UV coating
Avenue Records is promoting the comeback of the musical group War with a variety of point-of-purchase materials, including a bin divider that illustrates the group's musical history.