Freeman Cosmetic Showcases Trial Sizes in Displays Beyond Cosmetics Estee Lauder Looks Outside for Inspiration to Create Effective, Entertaining Merchandising earth preserv Offers First Displays Mass Market Cosmetics Makeover Mass Market Cosmetics Move Toward Interactive, While Seeking Untapped Niches and Opportunities Elizabeth Arden: Art, Science & Scents At Elizabeth Arden, selling the fantasy of cosmetic beauty through in-store display requires technical wizardry. Pond's Institute Unit Aims to Educate Buyers Arden Unit Sings Praises of AHA in 22 Languages Origins Distributes Two Testers Ralph Lauren Makes Fragrance Buying Easier for Intimidated Men First Previous 50 51 52