How Digital Printing Can Help Brands Connect With Today's Shoppers Menasha's Regina Bailey explains the benefits of innovative packaging for consumer engagement. In Brief: Winter Holidays The Path to Purchase Institute's latest "In Brief" research report takes a deep dive on the winter holiday season. Michaels Refreshes Its Rewards Program Upgraded program brings more savings and perks as well as exclusive member-only benefits. Sponsored Crafting Targeted Promotions in 2025: A Regional Perspective Dive into the data to see how consumer response to major promotional events – from Black Friday to back-to-school shopping to brand-crafted LTOs – varies by market.
