Produce

Client: Schwarz Worldwide for McDonald's Corp., Oak Brook, Ill.
Introduction: February 2002
Size of run: 11,900
Construction/Materials: 80-pound enamel mounted to chip-board and corrugated; mirror Mylar foil mounted to foam-board; vacuum-formed bubble
Comments: McDonald's promoted its partnership with Disney with this temporary display high-lighting premium Disney glassware.
P-O-P company: Rapid Displays, Chicago and Union City, Calif.

Client: Snapple Beverage Group, White Plains, N.Y.
Products Promoted: Snapple beverages
Comments: These interlocking case stackers can be configured to fit a variety of store environments. Each stacker has four Snapple labels, while optional Snapple and Snapple Elements header graphics allow for further branding.
Introduction: February 2001
Size of Run: 2,500
Distribution: Convenience stores and delicatessens
Construction/Materials: Medium-impact styrene, gloss-coated paper tubes, litho mounted on chipboard header

Retail Category: Eating & Drinking Establishments
Display Type: Countertop - Permanent
Client: UDV-North America
Producer: Newday Communications, Norwalk, Conn.
Comments: Baileys developed new drink recipes to appeal to a younger target audience and expand usage. The acrylic display showcased five different drink recipes on back while making it easy for bartenders to pre-mix cocktails and pour them from each stainless steel shaker.

Client: Taco John's International Inc., Cheyenne, Wyo.
Products Promoted: Popular menu items
Objective: This backlit sign was designed to promote sales of the most desirable menu items, but it also helps reduce ordering times because many customers simply point at the items they want.
Introduction: March 2001
Construction/Materials: Aluminum extrusion, T8 lamps, ballasts, acrylic, polycarbonate face sheet
P-O-P Company: Clearr Corp., Minnetonka, Minn.