Produce

Retailer: Food Lion
Metro Area: Washington, D.C.

Retailer: Bloom
Metro Area: Washington, D.C.

Retailer: Bottom Dollar
Metro Area: Washington, D.C.

Retailer: Food Lion
Metro Area: Washington, D.C.

Retailer: Bristol Farms
Location: Los Angeles

Client: Wal-Mart Corp., Bentonville, AR
Product(s) Promoted: Participating produce manufacturers
Distribution: Wal-Mart Supercenters and Neighborhood Markets
Number of Stores: 1,340
Production Run Quantity: 587,680
Introduction: October 2006
Intended Duration: 1-Day Event
Dimensions (H x W x D): 72" x 72" x 36"
Weight: 10 lbs.
Budget Category (U.S.): $11 - $15

Client: Burger King, Miami, FL
Product(s) Promoted: Scratch and Win game with Movie Tie-In
Distribution: All Burger King restaurants in U.S.
Number of Stores: 7,500
Production Run Quantity: 7,800
Introduction: April 2007
Intended Duration: 1 month
Dimensions (H x W x D): 39" x 26" x 1"
Weight: Under 1 lb.
Budget Category (U.S.): Less than $5

Client: IMS for McDonald's Corp., Oak Brook, IL
Product(s) Promoted: Happy Meal toy selection
Distribution: All U.S., Canadian and Caribbean stores
Number of Stores: 15,000
Production Run Quantity: 16,025
Introduction: August 2006
Intended Duration: 3 years
Dimensions (H x W x D): 48" x 24" x 24"
Weight: 45 lbs.
Budget Category (U.S.): $451 - $500