Personal Care

Product: Monday's Child soap
Number of displays: 7,500; 100,000 bags; 5,000 gift boxes
P-O-P company: C.A. Cautts Ltd. (display and gift box manufacture), London, England; Dempson Packing Ltd. (bag manufacture), Maidstone, Kent, England
Distribution: Gift and natural products stores
Introduction: February 1996
Duration: Temporary
Construction: Corrugated, 100-percent recycled fiber

Product: Keri's New Silky Smooth Formula body lotion
Number of displays: 20,000
P-O-P company: Showtime Enterprises Inc., Paulsboro, N.J.
Distribution: Supermarkets, drugstores, mass merchants
Introduction: January 1996
Duration: Semipermanent
Construction: Injection-molded polystyrene
A store-shelf tester for Keri's New Silky Smooth Formula body lotion was originally designed to introduce a different product.

Product: Hair, skin, bath and footcare foil packs
Number of displays: 2,000
P-O-P company: Justman Packaging & Display, City of Commerce, Calif.
Distribution: Drugstores and mass merchants
Introduction: March 1996
Duration: Permanent
Construction: Vacuum-formed, high-impact styrene
The Freeman Personal Care Center was created to house all Freeman hair, skin, bath and footcare foils.

L'Oreal/Plenitude Clarify - A3 Cleanser Launch on Counter Display
Ultimate Display Industries Inc.

Colgate Precision Motion Display
Visy Displays (International)

P-O-P company: Data Display Systems
Client: Platex
Product: Banana Boat line of suncare products
Released: March 1995
The unit was created to simplify the task of selecting the correct SPF suncare product from Banana Boat's line. It offers five questions with up to six responses for each printed on the silkscreened overlay. After completing the questions, a two digit LED screen designates the applicable SPF number and the name of the recommended product is backlit by a blinking incandescent light.