Client: Merck Consumer Care, Roseland, NJ
Product(s) Promoted: Zegerid OTC Product
Distribution: Walmart, Walgreens, Rite Aid
Number of Stores: 20,800
Production Run Quantity: 46,628
Introduction: 5/11/10
Intended Duration: 3 months
Dimensions (H x W x D): 53" x 16" x 4"
Weight: 20 lbs.
Budget Category (U.S.): $16 - $25 (display only)
Producer: Mechtronics Corp., White Plains, NY
Design of the Times 2010 Contest Declaration