Home Improvement

Product: Deer-Off animal repellent
Number of displays: 200
P-O-P companies: Packaging Corporation of America, Lake Forest, Ill.; DLD Advertising, Lititz, Pa.
Distribution: Hardware stores, gardening stores and specialty stores nationwide
Introduction: April 2003
Duration: Temporary
Construction: Corrugated
Display set-up: Retail staff
Corrugated, end-aisle displays, which hold 48 bottles of the product as well as information cards, are being shipped to hardware stores, gardening stores and specialty stores.

Client: PPG Architectural Finishes, Pittsburgh
Size of Run: 1,000
Production Date: March 2002
Producer: Frank Mayer & Associates Inc., Grafton, Wis.
Division: Permanent, Home and Garden: Building Supplies
Comments: A large light box is attached above the display to provide accurate lighting of the stain samples and allow consumers to select the appropriate stain needed. The stain samples are interchangeable so retailers can update the display. It fits easily onto an existing gondola.

Client: Black & Decker, Towson, Md.
Size of Run: 750
Production Date: October 2002
Producer: Alliance, A Rock-Tenn Co., Winston-Salem, N.C.
Comments: The Black & Decker Project Place allows the company to gain consumer attention outside the "tool corral" to reach a broader base of shoppers. The display has secured significant retail space in 1,400 Home Depot stores and single-handedly increased Black & Decker's P-O-P outreach by 45%.

Client: Armstrong Wood Products/Bruce Hardwood Floors
Size of Run: 3,100
Production Date: December 2001
Producer: Harbor Industries Inc., Grand Haven, Mich.
Division: Permanent, Home and Garden: Home Furnishings
Comments: The Bruce Hardwood Vista display tripled the product count within the same footprint as a prior display. The display system allows the retailer to change product in and out.