Department Store

Products: Daypacks
Number of displays: 100
P-O-P company: Tempo Creative, Northbrook, Ill.
Distribution: Department stores, sporting goods stores and luggage stores
Introduction: June 2002
Duration: Temporary
Construction: Metal and wire
Display set-up: Retail staff
High Sierra Sport Co. expects to issue a larger number of floorstands next year after the success of this one.

Client: Chanel Inc., New York
Introduction: August 2002
Number of displays: 2,000
Construction/Materials: Clear and translucent tinted acrylic
Distribution: Department stores
P-O-P company: Design Display Group Inc., Carlstadt, N.J.
Comments: The packaging and print advertising is incorporated into this Chanel tester display. The counter unit creates a strong presence and targets a younger market group.

Retail Category: Department/Specialty: Cosmetics & Fragrances
Display Type: Counter: Temporary
Client: Prescriptives Inc., New York
Producer: Design Display Group Inc., Carlstadt, N.J.
Size of Run: 1,000
Comments: Designed for use in department stores, this countertop display needed to be contained in existing in-field housing. Its objective was to draw attention to seasonal colors and one-time promotional products with a "fresh and whimsical" approach.

An abstract from the Journal of Retailing (Volume 78, Issue 3)

Samsonite uses P-O-P to pursue casual & sport bag markets

Dexter shoe displays pop open in seconds

Client: Brown Shoe Co., St. Louis
Introduction: December 2001
Size of run: 250
Construction/Materials: Powder-coated steel and acrylic
Comments: Brown Shoe Co. promotes its LifeStride brand with this display system designed for department stores and another larger system designed for independent shoe stores.
P-O-P company: Hampton Lane, Glendale, Calif.