Convenience Stores

Client: Madden Communications Inc. for Miller Brewing Co., Wood Dale, IL
Introduction: February 2006
Product(s) Promoted: Miller Genuine Draft and Lite Beers, 12-Pack Bottle Packaging
Distribution: Nationwide
Intended Length of Use: 2 months
Size of Run: 6,000 Dimensions (H x D x W): 29" x 9.875" x 7.25"
Weight: 1.5 lbs.
Producer: Baird Display, Milwaukee, WI

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Design of the Times 2006 Contest Declaration

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Client: Coca-Cola Co., Atlanta, GA
Introduction: June 2005
Product(s) Promoted: 20-oz. Vault Bottles
Distribution: National
Intended Length of Use: 8 weeks
Size of Run: 29,933
Dimensions (H x D x W): 36" x 18" x 24"
Weight: 25 lbs.
Producer: Profitmaster Displays Inc., Atlanta, GA

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Design of the Times 2006 Contest Declaration

What were the objectives for this entry?

Client: Red Bull, Santa Monica, CA
Introduction: January 2005
Product(s) Promoted: Beverages
Distribution: Various
Intended Length of Use: 6-12 months
Size of Run: 250
Dimensions (H x D x W): 3" x .5" x 3.5"
Weight: .005
Producer: Diversified Label Images, Birmingham, AL

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Design of the Times 2006 Contest Declaration

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Client: Coors Brewing Co., Golden, CO
Introduction: June 2005
Product(s) Promoted: Coors Light
Distribution: C-stores and independents
Intended Length of Use: 6 to 12 weeks
Size of Run: 160
Dimensions (H x D x W): 37" x 3/8" x 24"
Weight: 4 lbs.
Producer: The Integer Group, Lakewood, CO

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Design of the Times 2006 Contest Declaration

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Client: Daily's, Verona, PA
Introduction: March 2006
Product(s) Promoted: Single-serve ready-to-drink cocktail pouches
Distribution: Liquor stores, supermarkets, c-stores and club stores.
Intended Length of Use: 2 weeks
Size of Run: 500
Dimensions (H x D x W): 6' x 1'1" x 1'6"
Weight: 10 lbs.
Producer: Packaging Specialists, Clinton, PA

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Design of the Times 2006 Contest Declaration

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Client: Circle-K Stores, Phoenix, AZ
Introduction: November 2005
Product(s) Promoted: Prepaid Gift Cards
Distribution: Circle K Convenience Stores
Intended Length of Use: 2 years
Size of Run: 565 three-sided, 536 four-sided, 61 two-sided, 375 counter units
Dimensions (H x D x W): 5' x 2' x 2'
Weight: 100 lbs.
Producer: Frank Mayer & Associates Inc., Grafton, WI

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Design of the Times 2006 Contest Declaration

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Client: Pepsi-Cola Co., Purchase, NY
Introduction: October 2005
Product(s) Promoted: Mountain Dew MDX 14-oz.
Distribution: Nationwide in both Convenience/Gas and Grocery
Intended Length of Use: 12 months
Size of Run: 27000
Dimensions (H x D x W): 45"H x x 19" x 19"
Weight: 19 lbs.
Producer: Display Industries, Norcross, GA

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Design of the Times 2006 Contest Declaration

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Client: Coca-Cola North America, Atlanta, GA
Introduction: March 2006
Product(s) Promoted: Two-liter and fridge packs
Distribution: Various C-stores
Intended Length of Use: 12 months
Size of Run: 1,000
Dimensions (H x D x W): 72" x 22" x 35"
Weight: 35 lbs.
Producer: Presence From Innovation LLC, Saint Louis, MO

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Design of the Times 2006 Contest Declaration

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Client: Rand McNally, Skokie, IL
Introduction: May 2006
Product(s) Promoted: Rand McNally/Harley-Davidson Ride Atlas
Distribution: Harley Davidson dealerships, Flying J, Pilot, TCA and Target
Intended Length of Use: 6 to 8 Weeks
Size of Run: 1,250
Dimensions (H x D x W): 4'10" x 1'9" x 1'4
Weight: 10 lbs. (w/o product)
Producer: Great Northern Corp., Racine, WI

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Design of the Times 2006 Contest Declaration

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Client: National Beverage, Melrose Park, IL
Introduction: March 2006
Product(s) Promoted: Rip It Energy Fuel, Rip It Powder
Distribution: Convenience Stores Nationally
Intended Length of Use: 4 weeks+
Size of Run: 3,000
Dimensions (H x D x W): 21.5" x 6.5" x 6"
Weight: Less than 1 lb.
Producer: Compass Display Group, Marietta, GA

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Design of the Times 2006 Contest Declaration

What were the objectives for this entry?