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Convenience Stores

  • Mountain Dew MDX Bottle Cooler

    Client: Pepsi-Cola Co., Purchase, NY
    Introduction: October 2005
    Product(s) Promoted: Mountain Dew MDX 14-oz.
    Distribution: Nationwide in both Convenience/Gas and Grocery
    Intended Length of Use: 12 months
    Size of Run: 27000
    Dimensions (H x D x W): 45"H x x 19" x 19"
    Weight: 19 lbs.
    Producer: Display Industries, Norcross, GA

    Design of the Times 2006 Contest Declaration

    What were the objectives for this entry?

    Mountain Dew MDX Bottle Cooler
  • Coca-Cola Multiflex Mini Floorstand

    Client: Coca-Cola North America, Atlanta, GA
    Introduction: March 2006
    Product(s) Promoted: Two-liter and fridge packs
    Distribution: Various C-stores
    Intended Length of Use: 12 months
    Size of Run: 1,000
    Dimensions (H x D x W): 72" x 22" x 35"
    Weight: 35 lbs.
    Producer: Presence From Innovation LLC, Saint Louis, MO

    Design of the Times 2006 Contest Declaration

    What were the objectives for this entry?

    Coca-Cola Multiflex Mini Floorstand
  • Rand McNally Harley-Davidson Atlas Floorstand

    Client: Rand McNally, Skokie, IL
    Introduction: May 2006
    Product(s) Promoted: Rand McNally/Harley-Davidson Ride Atlas
    Distribution: Harley Davidson dealerships, Flying J, Pilot, TCA and Target
    Intended Length of Use: 6 to 8 Weeks
    Size of Run: 1,250
    Dimensions (H x D x W): 4'10" x 1'9" x 1'4
    Weight: 10 lbs. (w/o product)
    Producer: Great Northern Corp., Racine, WI

    Design of the Times 2006 Contest Declaration

    What were the objectives for this entry?

    Rand McNally Harley-Davidson Atlas Floorstand
  • Rip It Energy Fuel Countertop

    Client: National Beverage, Melrose Park, IL
    Introduction: March 2006
    Product(s) Promoted: Rip It Energy Fuel, Rip It Powder
    Distribution: Convenience Stores Nationally
    Intended Length of Use: 4 weeks+
    Size of Run: 3,000
    Dimensions (H x D x W): 21.5" x 6.5" x 6"
    Weight: Less than 1 lb.
    Producer: Compass Display Group, Marietta, GA

    Design of the Times 2006 Contest Declaration

    What were the objectives for this entry?

    Rip It Energy Fuel Countertop
  • PowerAde Bottle Cooler

    Client: Coca-Cola North America, Atlanta, GA
    Introduction: May 2006
    Product(s) Promoted: Single-serve 20-oz. PowerAde
    Distribution: Various C-stores
    Intended Length of Use: 6 months
    Size of Run: 500
    Dimensions (H x D x W): 38" x 23" x 23"
    Weight: 30 lbs.
    Producer: Presence From Innovation LLC, Saint Louis, MO

    Design of the Times 2006 Contest Declaration

    What were the objectives for this entry?

    PowerAde Bottle Cooler
  • Sprite Bottle Cooler

    Client: Coca-Cola Co., Atlanta, GA
    Introduction: May 2006
    Product(s) Promoted: Sprite 20-oz., 24-oz. SKUs
    Distribution: Nationally in c-stores and supermarkets
    Intended Length of Use: 12 months
    Size of Run: 5,000
    Dimensions (H x D x W): 43" x 19" x 19"
    Weight: 18 lbs.
    Producer: Display Industries, norcross, GA

    Design of the Times 2006 Contest Declaration

    What were the objectives for this entry?

    Sprite Bottle Cooler
  • Miller Lite Illuminated Bottle Cap Sign

    Client: Madden Communications/Miller Brewing Co. & McDill, Chicago, IL
    Introduction: April 2006
    Product(s) Promoted: Miller Lite Beer
    Distribution: Off-premise locations, primarily convenience stores
    Intended Length of Use: 3-5 years
    Size of Run: 642
    Dimensions (H x D x W): 23" x 23" x 5.5"
    Weight: 7 lbs.
    Producer: Everbrite LLC, Greenfield, WI

    Design of the Times 2006 Contest Declaration

    What were the objectives for this entry?

    Miller Lite Illuminated Bottle Cap Sign
  • Category Report: Beer Merchandising

    Beer marketers add a touch of class to reverse flat sales and keep pace with competition from wine and spirits manufacturers.
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