Drugstore P-O-P: A Dose of Convenience To get more customers into stores, drugstores are supplementing their pharmacy and OTC offerings with a product mix and marketing programs that rival c-stores and larger retailers alike. Revlon Builds 'Her Wall' Revlon is testing a cosmetics wall merchandiser designed to be easy to shop Displays Promote Teeth-Whitening Products in Dentists' Offices 2001 P-O-P Snapshots Highlights of recent and upcoming P-O-P promotions by more than 40 top companies Gillette Launches Web Site to Share Display Ideas Cosmetics Report: American Beauty A push for stronger store branding and "open sell" retailing have made it more challenging for cosmetics marketers to build their brands at retail. Bristol-Myers Squibb Customizes Displays for Wal-Mart L'Oreal Rolls Out Oxygene Pedestal Display Avon's Kipp Acton to Discuss Retail Debut at The P-O-P Show Creativity at the Razor's Edge A profile of Gino De Luca, director of permanent merchandising for The Gillette Co. First Previous 279 280 281 282 283 Next Last
