Graphics/Posters/Clings

Client: Converse Inc., Boston
Products Promoted: Athletic shoes
Objective: To introduce the new All-Star 2000 shoe with advanced technology and design while retaining the heritage of the original All-Star shoe.
Construction/Materials: Flexographic printed on pressure-sensitive paper with clear mylar overlaminate
P-O-P Company: T&T Graphics, Miamisburg, Ohio

Client: Randall Design, Reading, Pa.
Producer: Taurus Packaging & Display Corp., Cherry Hill, N.J.
Marketing Objective: The display was designed to increase brand awareness of the Carolina Boot logo and name, while also offering a means to dress up and bring excitement to the retail environment.

Client: Dr. Martens, Portland, Ore.
Name of Display: Sandal Mobile
Distribution: Independent shoe stores, specialty stores and department stores
Objective: To create excitement about Dr. Martens sandals.
Introduction: April 1998
Expected Length of Use: 4 months
Construction/Materials: Paper with plastic hardware
P-O-P Company: Staccato Design, Portland, Ore.

Product: Pacific Ridge Pale Ale
P-O-P company: Mt. Vernon Neon Inc. (neon signs), Mt. Vernon, Ill.; Signet Inc. (metal signs), St. Louis; Dorette Inc. (tap handles), Pawtucket, R.I.; Fleming Printing Inc. (counter cards), St. Louis; Waylon Co. (graphic design), St. Louis
Distribution: On- and off-premise locations in California
Introduction: November 1997
Duration: Permanent and temporary
Construction: Neon and metal (signs), cardstock (counter cards, table tents, pole signs), corrugated (bin display)

Client: Kawasaki Motors Corp.
Products Promoted: Kawasaki motorcycles, JetSki personal watercrafts, all-terrain and utility vehicles
Display Description: See-through window graphics for showroom windows
Distribution: Dealer showrooms
Objective: To support seasonal product promotion campaigns.
Introduction: March 1997
Construction/Materials: Clear vinyl with pressure-sensitive liner
P-O-P Company: ClearChoice Marketing Inc., Charlotte, N.C.

Fuji Photo Film U.S.A. Inc., Elmsford, N.Y., is launching its "Shamu and Friends" promotion that culminates in a "Win a Trip to Sea World/Busch Gardens Sweepstakes." The promotion runs from May 1 through August 30 and will award one lucky family with a trip to the Sea World or Busch Gardens Theme Park of their choice.
   The program will receive in-store support from Fuji via on-pack violators and colorful P-O-P materials.