The producer combined two products, the Oral-B D18 and S18 sonic toothbrushes, in one display for Costco and Sam's Club. The unit was designed to sit on top of a pallet, completely assembled and ready to install upon arrival. The unit also had to be interchangeable between the two products.
- Products attached to the base. Customers can handle the toothbrushes before deciding to buy.
- Separate pedestals and graphics share one base, but the display could split into two different units if needed.