Countertop Displays/Mats

Client: Wunderman, Chicago
Producer: Rapid Displays, Chicago and Union City, CA
Size of Run: 1,200
Production Date: September 2006
Comments: This display has changeable graphic panels to support Applebee's gift cards during different promotional seasons.

Client: Walgreens Co., Deerfield, IL
Product(s) Promoted: Holiday fragances and hair care items
Distribution: Walgreens
Number of Stores: 5,800
Production Run Quantity: 5,800
Introduction: November 2006
Intended Duration: 2 months
Dimensions (H x W x D): 46" x 120" x 12"
Weight: 6 lbs.
Budget Category (U.S.): $26 - $50
Producer: Great Northern Corp., Racine, WI

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Design of the Times 2007 Contest Declaration

Client: Leviton Manufacturing Co., Little Neck, NY
Producer: The Display Link Inc., Babylon, NY
Size of Run: 306
Production Date: April 2006
Comments: This counter unit made of black, powder-coated metal gains a permanent home. Unscrew four screws on the back plate, and it can change out to accommodate new line additions.

Client: Anheuser-Busch Inc., St. Louis
Producer: Everbrite LLC, Greenfield, WI
Size of Run: 2,885
Production Date: January 2006
Comments: The Michelob Ultra Amber P-O-P program included a neon wall sign, illuminated bottle glorifier and injection-molded plastic tap handles. The program supported the national rollout of the new A-B brand.

Client: Jelly Belly Candy Co., Fairfield, CA
Producer: SMP Display & Design Group, Chattanooga, TN
Size of Run: 100+
Production Date: August 2006
Comments: The "Jelly Belly red" powder-coated pole on this counter unit has staggered holes to hold the lollipops in an eye-catching fashion.

Client: Bayer Healthcare, Shawnee Mission, KS
Producer: Rapid Displays, Chicago and Union City, CA
Size of Run: 10,000
Production Date: April 2006
Comments: Most veterinary clinics run temporary displays. This unit combines PETG, vinyl and sintra for a longer lifespan.

Client: Toshiba Consumer Products, Wayne, NJ
Product(s) Promoted: Gigabeat Multi-Media Player
Distribution: Independent Electronic Retailers
Number of Stores: 500
Production Run Quantity: 500
Introduction: July 2006
Intended Duration: 3 months
Dimensions (H x W x D): 15" x 10" x 7"
Weight: 3 lbs.
Budget Category (U.S.): $51 - $100
Producer: United Displaycraft, Des Plaines, IL

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Design of the Times 2007 Contest Declaration

Client: Jeff Cooper Design, Carle Place, NY
Producer: The Display Link Inc., Babylon, NY
Size of Run: 250
Production Date: February 2006
Comments: Suede-covered foam ring inserts rest inside vacuum-formed trays to create this modular retail environment for platinum rings.

Client: Fisher-Price, East Aurora, NY
Product(s) Promoted: I Can Play Piano
Distribution: Toys "R" Us, Wal-Mart and Target
Number of Stores: 2,800
Production Run Quantity: 2,810
Introduction: July 2006
Intended Duration: Six months
Dimensions (H x W x D): 14" x 24" x 16"
Weight: 50 lbs.
Budget Category (U.S.): $451 - $500
Producer: Ovation In-Store, Maspeth, NY

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Design of the Times 2007 Contest Declaration