Trends in Sampling: Engage and Measure Personal interaction with shoppers leads to results that are being measured Retail Intimacy, Part 1: Winning at Target IRI's 2012 New Product Pacesetters World View 2013 Global shopper marketing trends Who's Who in Digital Shopper Marketing Harnessing Big Data Players in the shopper space ultimately challenged with overlaying POS and syndicated data with lifestyle data Retailer Receptivity to In-Store Tactics 2013 Marketing to Value Shoppers Understand that value or 'smart' shopping is the new normal as behaviors and attitudes have undergone permanent changes Landing an 'A' Launch Kimberly-Clark works strategically to win retailer engagement for large brand initiatives Hall of Fame Profile: John Mount First Previous 23 24 25 26 27 Next Last